eCommerce security allows safe transactions with the help of the internet. Consumers are more likely to make purchases through the Internet when they are more secure. But they need to be more convinced when it comes to sharing their information while doing purchases with unfamiliar companies.
According to a survey done in 2021, more than 2.14 billion people across the world, purchased goods and services online. More purchasing of goods means more retail breaches will take place. For hackers, eCommerce sites and stores are the major targets.
Losing customers’ trust is the main consequence that any eCommerce site has to face. Most of the eCommerce websites lost their reputation and even customer base. eCommerce security is quite essential for both eCommerce stores and customers purchasing from it. Customers should be well-informed about various safety measures that can be taken against breaches.
Here is the list of security threats that are faced by many eCommerce stores
Common Security Threats
DDoS Attacks:
DDoS attacks are done when various machines are working together to attack any website or server. These attacks are filled with various unwanted things that make sites inappropriate for work. These types of attacks can be very costly and affect overall sales.
Injecting SQL
To control the backend databases and access information that was not supposed to be shown, SQL was injected. They add an infected code into the database to steal data.
XSS Attacks
In this cyber attack, affected scripts are forcefully added to the websites and web applications to reach the end of the user’s device.
Customer Journey Hijacking
Customer Journey Hijacking (CJH) is done from the customer’s end where unlawful advertisements are added to consumer’s browsers. The added advertisements include product ads, pop-ups, banners, and in-text redirects.
If you also see these types of unlawful advertisements on your site, Be Aware! They can easily harm you and your website in a short time.
To get high-end cyber security for your site, you can have guidance from the professionals of custom eCommerce website development in India.
Credit Card Frauds
These types of fraud are quite common nowadays. By unofficial use of a credit or debit card to make a purchase can be the main reason for this cybercrime. Through these frauds, card numbers can easily be stolen or can be used in an identity theft scheme.
Bad Bots
Bad bots are made to do a variety of significant jobs. These types of attacks are able of stealing content from the website such as product reviews, product pricing, catalogs, and so on. This gave an adverse effect on the search engine ranking of the retailer’s websites.
5 Common Tips to Keep Your Online Business Safe
Renewable of SSL certificates
SSL refers to the standard for securing all online transactions and is important to create secure connectivity between the user and the website. With the help of SSL certifications, one can move from HTTP to HTTPS, which gives a trust signal and conditions for the consumers to give their personal details and credit card information.
For more safety purposes, you should also renew your SSL certificates. To make it done on time, you can contact experts in custom eCommerce website development in India.
Pass wordless Transaction
When we talk about the retail industry, make your customer work without carrying any passwords, as passwords can be easily hacked. By telling them to use the one-touch login feature, consumers can also log in with provided magic link or with the OTP sent to their mobile number or email id.
Importance of Showing Trust Signals and Logos
It is quite important to show payment trust signals and logos on payment pages as it shows the consumer the security measures taken by the eCommerce website. Consumer privacy is crucial for all business holders.
Verification
To avoid any fake transactions, eCommerce websites first have to verify the card and address details of consumers. Using special tracking numbers for every transaction helps in preventing any fraud against customers.
Safe login
By applying multi-factor authentication (MFA), authenticated customers can be identified by retailers easily. This method needs the consumer to give two or more verification factors to get access to the online account.
Want to implement MFA in your website for better security, you can have guidance from a professional in custom eCommerce website development in India.
CONCLUSION
Customers only shop with those eCommerce retailers, whom they can trust blindly. They want their information to be safe such as personal information, credit card details, banking details, etc.
By using the above-given points, you can protect both your business and customers from online fraud.